To launch a new male 👤 fragrance line featuring three unique scents, NOU turned to VCreatives for a comprehensive communication strategy beyond just a glass bottle.
We designed packaging and created a key visual for each fragrance, embodying a specific "persona" that connects directly with its target demographic.
Each fragrance was given its own identity, tailored to echo the preferences and lifestyles of different consumer segments.
Our approach, spanning design, strategy, creative, production, and post-production, has helped NOU significantly impact the fiercely competitive arena of male scents.
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