For Nou Flowers, we executed a Brand Big Bang (BBB) production with one clear objective: to refresh the image of one of the brand’s best-selling fragrance lines. Drawing inspiration from the world of fashion and artisanal craftsmanship, the creative direction was designed to elevate the brand’s perception while staying true to its approachable, nature-inspired DNA.
In just two intensive production days,we delivered the output of what would traditionally require four. Workingacross parallel sets, two photographers, a cinematographer, a director, and ourin-house creative lead ensured the entire content suite remained visuallycoherent and emotionally aligned.
The brief called for an aesthetic evolution — aspirational yet accessible. We targeted a consumer who is visually aware, drawn to beauty and subtle luxury, but not necessarily shopping in the premium segment.
The scope included:
– image and product photography,
– beauty & lifestyle video content,
– short-form videos optimized for rich cards,
– social-first content (static and video),
– dedicated formats for each fragrance in the line.
In total, we delivered 153 content assets, fully tailored for omnichannel use.
This is the power of BBB: productionefficiency without compromising creative integrity. A seamless execution —ready to meet the pace and precision demanded by modern brand marketing.